High-ticket service acquisition

Turn high-intent searches into qualified opportunities.

Ophiro builds and manages your entire customer-acquisition system, from Google Ads and conversion-focused landing pages to lead qualification, rapid sales follow-up and revenue attribution. The result is measurable pipeline, not simply more form submissions.

For established service businesses with valuable, considered sales
Built and managed by Ophiro Your acquisition system
Managed service
⌕
Capture demandHigh-intent Google searches
BUILD
▤
Convert attentionMessage-matched landing pages
BUILD
✓
Qualify enquiriesBudget, fit and intent
ROUTE
↗
Optimise for revenueSales outcomes feed Google Ads
IMPROVE
£55M+in client revenue generated across Ophiro’s acquisition work
Google AdsHigh-intent demand
Conversion systemsProduct-specific journeys
AttributionBeyond the form fill

Trusted by teams at

Deutsche Telekom Coway Lerwick Financial Group Bryson IMO Car Wash Australian Dental Association ACA Health Fund Australian Chiropractors Association Dream Car Giveaways Brow Code Melanie Marris Zone3 Nikura Third Space Holiday Swap Companies Made Simple Hospitality Institute of NSW Elizabeth Scarlett My Foodie Box Stitchkraft Hire A Box Earl of East The Rugs

More leads are not always the answer

The real gap is often the system after the click.

A promising enquiry can still disappear through weak qualification, slow response, poor routing or incomplete follow-up. When campaigns are judged at the form submission, the advertising platform learns to find more forms, not necessarily more viable sales opportunities.

Common setupDisconnected
Advert
→
Generic page
→
Basic form
→
Sales inbox
× Incomplete CRM data × Unclear commercial return
The Ophiro approach Connected
Intent
→
Matched journey
→
Qualification
→
Right salesperson
✓ Structured follow-up ✓ Closed-revenue feedback

Built for commercial readiness

Built for businesses with the economics and capacity to act.

Ophiro is designed for established high-ticket service businesses — professional services, specialist B2B providers and high-value local services — with a proven offer, healthy sales economics and the operational capacity to turn qualified demand into revenue.

◎

Selective by design. We review your offer, deal economics, budget and sales capacity before recommending an engagement.

✓

Likely a fit if…

  • You sell a proven high-value service
  • Your average customer value supports paid acquisition
  • You have a dedicated sales or enquiry-handling team
  • Your team can respond rapidly to new enquiries
  • You can invest £5,000+ monthly in paid media
  • You will record and share pipeline outcomes
×

Probably not a fit if…

  • Your offer is unproven or very low-ticket
  • You have no meaningful paid-media budget
  • You need only social posts or isolated PPC activity
  • Your team cannot respond to enquiries promptly
  • You will not track outcomes after the form
  • You expect guaranteed leads, sales or revenue

The Ophiro Customer Acquisition System

Six connected disciplines.
One measurable journey.

Each component is configured around your offer, ideal customer, sales process and commercial targets.

01
⌕

Demand capture

Reach people already searching for the problem you solve through tightly structured Google Search campaigns.

  • Commercial-intent keywords
  • Advert and search-term strategy
  • Budget informed by lead quality
02
▤

Conversion infrastructure

Give each search a relevant, mobile-first journey that matches the service, problem and buying intent.

  • Dedicated landing pages
  • Call, form and booking tracking
  • Message matching and trust
03
◇

Lead qualification

Collect enough context to identify fit, intent and commercial potential without killing conversion.

  • Offer-specific criteria
  • Balanced form friction
  • Better sales context
04
↯

Lead response

Reduce the delay between enquiry and sales contact with fast, consistent, relationship-supporting automation.

  • Immediate acknowledgement
  • Appointments and reminders
  • Missed-call follow-up
05
⌘

CRM and routing

Create a shared pipeline view and direct each opportunity to the right person with the right context.

  • Sales-team assignment
  • Agreed pipeline stages
  • Structured sales feedback
06
↗

Revenue attribution

Connect the original search to qualified calls, proposals and closed revenue wherever reliable data allows.

  • Offline conversion imports
  • Campaign-to-revenue reporting
  • Stronger optimisation signals

Qualification supports prioritisation; it does not guarantee that every enquiry will become a sales opportunity or customer.

The Ophiro dashboard

Every enquiry is verified before it counts.

Most agencies record a Google Ads conversion the instant a form is submitted. That teaches the algorithm to find more forms, not better leads, and sends your team chasing enquiries that were never a fit. Ophiro’s dashboard checks every enquiry first.

How each enquiry is handled Automated
Enquiry received
→
Verification check
→
Conversion recorded
→
Team notified
✓ Only verified enquiries reach Google Ads or your team
✓

Automated verification

Every enquiry is checked against your qualification criteria — contact validity, budget and fit signals, duplicate and spam detection — the moment it lands.

↗

Accurate conversion tracking

Only enquiries that pass verification are recorded as a conversion in Google Ads, so campaign optimisation learns from real demand instead of noisy form fills.

↯

Filtered team notifications

Your team is alerted only once an enquiry is verified, so nobody spends time chasing contacts that were never a genuine fit.

▤

Live pipeline view

A shared, real-time view of every opportunity moving through your agreed stages, from first enquiry to closed revenue.

⌘

Client login portal

Secure, dedicated access so you can see your own leads, pipeline stage and outcomes at any time, not just in a monthly report.

⌕

Performance analytics

Qualification rate, win rate and lead volume tracked over time with period-over-period comparison, so you can see what is actually improving.

Verification runs against your offer’s qualification criteria and the data available at the time; it reduces but cannot eliminate the risk of an unqualified enquiry reaching your team or your Google Ads account.

Broader acquisition experience £55M+

in client revenue generated worldwide across Ophiro’s acquisition work.

Proven acquisition discipline

Commercial systems experience beyond surface-level lead reporting.

“High-ticket service businesses do not need another report showing clicks and form submissions. They need a reliable way to connect active demand with the right sales conversation, plus enough downstream feedback to understand what is creating commercial value.”

Ben AbelBen AbelFounder of Ophiro

Estimate your return

See what your ad spend could return in revenue.

Based on a typical £100 cost per lead, £300 cost per qualified lead and a 25% qualified-to-customer close rate, slide to your monthly spend and average customer revenue to estimate the pipeline it could generate.

Assumed cost per lead£100
Assumed cost per qualified lead£300
Assumed qualified-to-customer rate25%
Leads generated–
Qualified leads–
Customers won–
Estimated revenue–
Return on ad spend–

Illustrative only, based on your inputs and the assumed figures above. The 25% close rate reflects a typical range for well-qualified, high-ticket service leads with prompt follow-up; actual conversion rates depend on your offer, sales process and follow-up speed. Ophiro does not guarantee lead volumes, closed deals, revenue or return on advertising spend.

Questions, answered

What growth leaders usually ask.

Still unsure whether the model fits your firm?

Book a strategy call ↗
What counts as a high-ticket service business?

We mean businesses where one new customer is commercially valuable enough to support considered paid acquisition. Examples include professional services, specialist B2B providers, clinics, consultancies and high-value local services. The decisive factors are demand, margins, sales capacity and customer lifetime value.

Do you provide leads or manage the whole system?

We do not operate as a shared-lead seller. Ophiro builds and manages a direct system around your firm: campaigns, landing pages, qualification, response workflows, routing, pipeline visibility and attribution.

How much advertising budget do we need?

Most suitable businesses should be prepared to invest at least £5,000 per month in paid media. The appropriate level depends on your offer, search demand, competition, customer value and the data required for sound decisions. Strategy and infrastructure fees are separate.

Can you work with our existing CRM?

Often, yes. We first review whether it can support the required stages, source data, routing and outcome reporting. Where practical, we configure or integrate the existing system rather than forcing unnecessary replacement.

Can you track qualified calls and closed revenue?

Yes, where your CRM, call handling and team processes provide reliable data. We can connect source identifiers with agreed pipeline stages and report qualified opportunities, proposals and closed customers. Attribution quality depends on consistent data capture.

Do you guarantee leads or closed deals?

No. Search demand, competition, budget, offer strength, response speed and sales performance all influence outcomes. We optimise against the strongest reliable signals available, but do not guarantee lead volume, closed deals, revenue or return.

Can you work with our internal sales or marketing team?

Yes. Strong engagements usually involve close collaboration with leadership, marketing and sales. We define responsibilities, agree qualification standards and build a feedback loop so campaign decisions reflect what happens in real sales conversations.

Do you offer Meta advertising?

Google Search is the primary channel because it captures existing commercial intent. Meta may support retargeting or selected demand-generation activity where the audience, offer and economics make sense.

Build a clearer route from demand to pipeline

Your next acquisition decision should start beyond the cost per lead.

We’ll examine your offer, channels, qualification, sales response and pipeline measurement, then tell you candidly whether a commercially viable opportunity exists.

Book a strategy call ↗ A focused commercial discussion. No generic audit or obligation to proceed.
30-minute strategy callWhat we’ll discuss
  • 01
    Offer + ideal customersWhere active demand can create value
    ✓
  • 02
    Acquisition economicsBudget, deal value and capacity
    ✓
  • 03
    Current channelsDemand, conversion and lead quality
    ✓
  • 04
    Response + measurementRouting, follow-up and attribution
    ✓
Focused strategy conversation≈ 30 min

Book your strategy call

Choose a convenient time to talk acquisition.

Pick a time that suits you for a relaxed 30-minute conversation about your offer, current acquisition position and growth opportunities.

Book a strategy call ↗